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How to build a shop with Nuxt, Storyblok and Snipcart

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In this tutorial we will implement a Product detail and Product Overview using Nuxt and Storyblok. To let you buy your products we will integrate Snipcart buy buttons and cart. As always you can find the source on Github, the demo on Netlify and tutorial down below.

Basic Nuxt + Storyblok setup

Signup for a free Storyblok account & choose to start with an empty space. You will be guided to a screen that looks like below.

Storyblok Start screen

We will now click on that Home content entry and download a preconfigured Nuxt.js project based on this Github Repository. You can also have a look at our full website nuxt tutorial linked next to the download button. The project you will be downloading already is configured with your previewToken that can be found in your space dashboard if you need it.

Home entry

Install dependencies

The project you've downloaded is a basic Nuxt Startertemplate with the default components in the home entry. So to get everything running we only need to install the project dependencies.

        
      npm install
# or
yarn
    

Start project

After installing the dependencies you can start your local nuxt development with the command below. You will be able to access your app via http://localhost:3000

        
      npm run dev
    

The last step to have the live-preview and editing running is to tell the Storyblok interface that you're running your server on localhost:3000. Enter localhost:3000 in the second step as shown below and press Go afterwards.

Add preview

After pressing Go you should see a quick reload and switch of the onboarding screen to your own project embedded in Storyblok. You can now click on those components and edit the content on the right side. Try pressing on the Feature 2 and enter content in the name field to see it change, make sure to press Save to actually save your changes.

Click in Preview

Define & Create Product Details

Since we not only want a startpage we will now have to setup the content structure to allow us to create products. To do so we press the Storyblok Logo at the top left to get back to content overview in Storyblok. Once back at the overview we will create a new folder with the name Products, press the button at the top right to do so.

Create Products folder

Before pressing Save we will add a new content type. To increase your effeciency you will not have to go back to Components and first create the product schema - you can do that during content creation as well. So we will go ahead and enter product in Default Content Type, even tho it does not exist yet. Press the Create new "product" button below the input and continue with finally pressing Save.

Products creation dialog with content type

The final step is to create our first product and define the fields we want to have for our products. You should already be inside the Products folder so you can already press the + Entry button. You should see that the content type should already be set to "product" and all that's left for you is to choose the name of your first product.

Screen after content entry creation

You will notice that you won't see anything in the live-preview, that's because we don't have a product component defined yet in the nuxt setup that would allow us to display something and we also do not have any fields defined. To do so we navigate into the Compose Mode in the top menu and then press the Define Schema. If you don't want that live-preview you can use the form only option in the left sidebar, which is accessible via the Edit menu.

How to define Schema

Next we will have to define the fields we need for our product. Let's start with fields like name, price, description and images. Enter one key at a time and press + Add - make sure to choose the field types you think are appropriate for those fields (eg. Text for name, Multi for images, Number for price, ...).

Define your schema

Once finished, you can now press Save Schema at the top right corner and you're ready to insert the data you want.

Insert your information and price, upload some images

After entering your information press the Save button to make your information accessible via the API and save it in Storyblok, you can also press Publish to make it accessible not only in the draft version but also with the version=published param one would use for a production environment as additional query param for their API requests.

Use the Product Detail information in Nuxt

The setup you've downloaded is configured to dynamically include components and already load your data from Storyblok according to the slug we've entered. You may realize that since we created a folder Products it also gave us a slug products and since our product is called Alphachoice Fitness Towel we already got alphachoice-fitness-towel as the second part, leaving us with the full slug products/alphachoice-fitness-towel.

Create the Product.vue

Our Content type is called product therefore we create a component with the exact same name: Product.vue inside the components folder. Below you can find the content of the Product.vue. You can access the fields you defined in the schema by using blok.YOUR_KEY to display the information. I've also added a quick & dirty image gallery to make it look a bit fancy.

        
      <template>
  <div class="product" v-editable="blok">
    <div class="product__images">
      <div v-if="blok.images.length > 0">
        <img :src="selectedImage.filename || blok.images[0].filename" :alt="selectedImage.name || blok.images[0].name">
      </div>
      <ul class="product__thumbs">
        <li class="product__thumb" v-for="image in blok.images" :key="image.filename" @click="selectedImage = image">
          <img class="product__thumb-image" :src="image.filename" :alt="image.name">
        </li>
      </ul>
    </div>
    <div class="product__information">
      <h1 class="product__headline">{{ blok.name }}</h1>
      <div class="product__price">€ {{ blok.price }}</div>
      <div class="product__description">{{ blok.description }}</div>
    </div>
  </div>
</template>

<script>
export default {
  props: ['blok'],
  data() {
    return {
      selectedImage: {}
    }
  }
}
</script>

<style>
.product {
  padding-top: 60px;
  margin: 0 auto;
  max-width: 1000px;
  display: flex;
  flex-direction: row;
}

.product__thumbs {
  margin-top: 50px;
}

.product__thumb {
  display: inline-block;
  padding-right: 10px;
  list-style: none;
  width: 55px;
  margin-right: 10px;
  padding: 5px;
  border: 1px solid #ccc;
}

.product__thumb-image {
  max-width: 100%;
}

.product__images {
  margin: 0 0.5rem;
  width: calc(100% / 3 * 2);
}

.product__information {
  margin: 0 0.5rem;
  width: calc(100% / 3 * 1);
}

.product__price {
  font-size: 30px;
  margin-top: 20px;
  margin-bottom: 25px; 
}

.product__description {
  margin-bottom: 20px;
}

.product__description h2 {
  margin-top: 20px;
  margin-bottom: 10px;
}

.snipcart-add-item {
  appearance: none;;
  display: inline-block;
  padding: 15px 20px;
  cursor: pointer;
  font-size: 20px;
  background: #000;
  color: #fff;
}

.alphachoice {
  color: #000;
  font-size: 80%;
  display: inline-block;
  padding-top: 5px;
}
</style>
    

Make sure to register your Product.vue in the plugins/components.js:

        
      import Product from '~/components/Product.vue'

...

Vue.component('blok-product', Product)
    

Product detail result version one

Using Markdown to render the description

Markdown is an amazingly fast way to bring formatted content to your website without the need to write HTML. We choose markdown for our description field to have a WYSIWYG editor field in the sidebar, to render that content we can use the library marked.

        
      npm install marked --save
    

And add a new filter to /plugins/filters.js to have it accessible in our Vue Templates. You may see another resize filter available that uses our Image Service so we can also utilize it to resize our images to increase our page speed.

        
      import marked from `marked`

...

Vue.filter('markdown', (markdown) => {
  if (typeof markdown !== 'undefined') {
    return marked(markdown)
  }
  return null
})
    

Now let's update our template in Product.vue to use markdown and the resize filter.

        
      <template>
  <div class="product" v-editable="blok">
    <div class="product__images">
      <div v-if="blok.images.length > 0">
        <img :src="(selectedImage.filename || blok.images[0].filename) | resize('550x0')" :alt="selectedImage.name || blok.images[0].name">
      </div>
      <ul class="product__thumbs">
        <li class="product__thumb" v-for="image in blok.images" :key="image.filename" @click="selectedImage = image">
          <img class="product__thumb-image" :src="image.filename | resize('55x55')" :alt="image.name">
        </li>
      </ul>
    </div>
    <div class="product__information">
      <h1 class="product__headline">{{ blok.name }}</h1>
      <div class="product__price">€ {{ blok.price }}</div>
      <div class="product__description" v-html="$options.filters.markdown(blok.description)"></div>
    </div>
  </div>
</template>
    

Resulting in smaller images for the thumb and a pretty description.

result after adding markdown

Adding a Snipcart Buy Button

To add a Snipcart buy button we will have to signup for an account, check out their Pricing page to get the best deal for you, go to https://app.snipcart.com/account/register to register.

Image of Snipcart

Once you’ve signed up and confirmed your account, log in and head to the Account -> Credentials section. This is the place where you’ll find your API key. You will be in the test mode by default so you will need your test API key to go on. Once you have your API key, we will need to include the Snipcart javascript and CSS files. With Nuxt, we will have to modify to nuxt.config.js to add the required styles and scripts as shown below.

        
      ...

/*
** Headers of the page
*/
head: {
  ...
  link: [
    { rel: 'icon', type: 'image/x-icon', href: '/favicon.ico' },
    { rel: 'stylesheet', href:'https://cdn.snipcart.com/themes/2.0/base/snipcart.min.css' }
  ],
  script: [
    { src: 'https://ajax.googleapis.com/ajax/libs/jquery/2.2.2/jquery.min.js' },
    { src: 'https://cdn.snipcart.com/scripts/2.0/snipcart.js', id: 'snipcart', 'data-api-key': 'YOUR_API_KEY_GOES_HERE' }
  ]
},

...
    

Since we now do have the script embedded we're finally ready to insert our buy button, to do so - let's open the Product.vue again and add it below the description.

        
      <template>
  <div class="product" v-editable="blok">
    <div class="product__images">
      <div v-if="blok.images.length > 0">
        <img :src="(selectedImage.filename || blok.images[0].filename) | resize('550x0')" :alt="selectedImage.name || blok.images[0].name">
      </div>
      <ul class="product__thumbs">
        <li class="product__thumb" v-for="image in blok.images" :key="image.filename" @click="selectedImage = image">
          <img class="product__thumb-image" :src="image.filename | resize('55x55')" :alt="image.name">
        </li>
      </ul>
    </div>
    <div class="product__information">
      <h1 class="product__headline">{{ blok.name }}</h1>
      <div class="product__price">€ {{ blok.price }}</div>
      <div class="product__description" v-html="$options.filters.markdown(blok.description)"></div>

      <button
        class="snipcart-add-item"
        :data-item-id="blok._uid"
        :data-item-name="blok.name"
        :data-item-price="blok.price"
        :data-item-url="$nuxt.$route.path">
            Buy {{blok.name}}
      </button>
      <a class="alphachoice" href="https://www.alphachoice.de/products/alphachoice-fitness-towel" target="_blank">Shop the real thing</a>
      
    </div>
  </div>
</template>
    

You can see that since every attribute we need is already available in the blok variable, we can use it for the Snipcart button as well.

Result with Snipcart Button

Alphachoice.de - Storyblok and Snipcart in action

Alphachoice started with a simple HTML page and integrated the e-commerce solution Snipcart to sell their items. Starting with the first product sale they always kept the focus on not only selling a product - but value - since behind every product they have a story to tell.

“The combination of Storyblok as CMS and Snipcart as our commerce solves our online challenges - we can add new products in Storyblok in different sizes, colors, and materials in a breeze.” David Schörkmayr, Chief Executive Officer, Alphachoice GmbH

Final Step: Product Overview

In our last step we want to create a product overview. To do so we will create the file pages/index.vue in the pages folder with the content below. In this page, we will load all content entries from Storyblok that starts_with products since those are the entries in our products folder.

        
      <template>
  <div class="products">
    <h1>Products</h1>
    <ul class="overview">
      <li class="overview__item" v-for="product in stories" :key="product.full_slug">
        <nuxt-link class="overview__item-inner" :to="'/' + product.full_slug">
          <h2>{{product.content.name}}</h2>
          <img width="100%" v-if="product.content.images.length > 0" :src="product.content.images[0].filename | resize('300x0')" :alt="product.content.images[0].name">
        </nuxt-link>
      </li>
    </ul>
  </div>
</template>

<script>
export default {
  data () {
    return { stories: [] }
  },
  asyncData (context) {
    // Check if we are in the editing mode
    let editMode = false

    if (context.query._storyblok || context.isDev || (typeof window !== 'undefined' && window.localStorage.getItem('_storyblok_draft_mode'))) {
      if (typeof window !== 'undefined') {
        window.localStorage.setItem('_storyblok_draft_mode', '1')
        if (window.location == window.parent.location) {
          window.localStorage.removeItem('_storyblok_draft_mode')
        }
      }
      editMode = true
    }
    return context.app.$storyapi.get(`cdn/stories/`, {
      starts_with: 'products/',
      version: editMode ? 'draft' : 'published',
      cv: context.store.state.cacheVersio
    }).then((res) => {
      return res.data
    }).catch((res) => {
      if (!res.response) {
        console.error(res)
        errorCallback({ statusCode: 404, message: 'Failed to receive content from the api.' })
      } else {
        console.error(res.response.data)
        errorCallback({ statusCode: res.response.status, message: res.response.data })
      }
    })
  }
}
</script>

<style>
.products {
  padding-top: 60px;
  margin: 0 auto;
  max-width: 1000px;
}

.overview {
  display: flex;
  flex-direction: row;
  margin: 0px;
  padding: 0px;
  margin-top: 20px;
}

.overview__item {
  margin: 0 0.5rem;
  width: calc(100% / 3 * 1);
  list-style: none;
}

.overview__item-inner {
  padding: 24px;
  margin-bottom: 10px;
  box-shadow: 0 2px 4px 0 rgba(14,30,37,.36);
  text-decoration: none;
  color: #000;
  display: block;
}
</style>
    

You can add more products to have them show up on the overview at http://localhost:3000/

Product overview result

Summary

With Storyblok you will get a flexible CMS that allows you to combine it with Nuxt.js and Snipcart in no time. The combination of Storyblok and Snipcart is as easy as it can be because Snipcart makes it unbelievably easy to be configured using HTML attributes and their JS, and Storyblok makes it easy for you to define the fields you want to display. You can now have a look at our full-blown website Nuxt.js tutorial to learn more, build a multi-language setup and add a header to your shop. Make sure to check out Alphachoice to see Storyblok + Snipcart in action. I've deployed the whole application to Netlify - to do so I wanted to generate the routes and if you also like to do so check out the source on Github!

Author

Dominik Angerer

Dominik Angerer

A web performance specialist and perfectionist. After working for big agencies as a full stack developer he founded Storyblok. He is also an active contributor to the open source community and one of the organizers of Scriptconf and Stahlstadt.js.