Storyblok Raises $80M Series C - Read News
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From where it all started in 2017 as just an idea, to first Headless CMS that works for all teams – giving flexibility and independence to developers, marketers, and content creators alike.
We’ve grown as a remote-first company with colleagues across 45+ countries.
Founded by Dominik Angerer and Alexander Feiglstorfer while working at agency, Netural, with a passion to craft, launched Storyblok in 2015 as just a prototype that was ready to grow for businesses to build digital experiences. Founded in Austria, Storyblok was made for the world.
The concept of a headless CMS was born in seperating the template’s logic from its content - creating and adding more features and services as we expanded our customer base. Today, we continously strive to make Storyblok for you, our users.
Our mission is to revolutionise content management and create a seamless experience tailored for mid-market and enterprise businesses in our core EMEA and AMER markets. We will achieve this by introducing cutting-edge features to accelerate the whole content life cycle, streamline content workflows and facilitate smooth collaboration between developer and marketing teams. Central to our mission is our unwavering commitment to exceptional customer service. The foundation of our mission is our people – we are dedicated to nurturing an inclusive, collaborative and flexible remote work environment that fosters high performing teams, empowering us to scale to $100m ARR and beyond.
The first prototype is born, combined with a visual editor with an API-based approach to content management.
The Storyblok prototype became more advanced with additional features and services like image resizing.
Storyblok opens its doors to the world and launches the first version of storyblok.com — built using Storyblok of course.
Storyblok’s customer base continues to rise, reaching ten million API requests per month for the first time.
The Storyblok visual editor gets a brand new and improved user interface.
The Storyblok app store launched.
Content staging launched, giving customers the ability to schedule releases and deploy to different pipeline stages.
Preparation for additional data centers & ongoing improvements: Flow and UI improvements, Updated Asset Manager and public Changelog
Website relaunch of storyblok.com. First logo refresh and color change
Storyblok recognized by global investors - receives a $2.5m seed investment from capital300, Founders Factory & Firstminute Capital
The partner program has been launched.
Design system as foundation for Storyblok v2
The Storyblok Discord opened its gates.
Storyblok raises $8.5M Series A to solve the content problem
We reached a milestone of 100+ colleagues, from 30+ nationalities, living in 28+ countries worldwide as a fully-remote company!
We launched Storyblok V2 as a private Beta. More than 3,600 people joined us to experience V2 Beta.
Storyblok raises $47M Series B in building the CMS for the 21st century
We've grown beyond 230+ colleagues from over 47+ nationalities, living in 45+ countries worldwide as a fully-remote company!
Storyblok launches V2. A completely new CMS experience built with new features to shape the future of digital storytelling.
582%: The highest proven ROI on the market.
We held our first team retreat in Barcelona, where 230+ people had an opportunity to spend time together.
Storyblok is the only vendor recognized as Customers’ Choice in the 2023 Gartner Voice of the Customer Report.
Storyblok raises $80M Series C in building the CMS for the 21st century.
Storyblok introduces the Ideation Room: A collaborative space powered by AI.
Stay tuned for more updates from us!
The sky is not the limit
Our vision is to establish Storyblok as the #1 CMS for the 21st century by shaping the future of digital storytelling through empowering businesses to create and scale better content experiences across all channels
We are a diverse community and we celebrate each team member’s unique background and life experience.
As a remote company with people living all over the world, each of us holds a key to our success.
We hire highly-skilled, dynamic people who exchange ideas and challenge assumptions.
Meaningful collaboration combined with intrinsic motivation helps us achieve great success.
We are an ever-expanding global team, and we strive to share and embrace our different cultural and work backgrounds.
We love our customers and our partners and it is a privilege to serve them.
I’m a Storyblok user since 2017 and I’ve joined the company as a developer in 2020 and I couldn’t be happier with my choice. The working environment at Storyblok is genuinely great, which is very important to me as I’m very sensitive to such things. Since everybody is working remotely, there’s a natural understanding of the people’s needs in their daily life. I have a wife and two young kids, and the fact that my family can have my support thanks to the flexibility that I get from Storyblok has a huge impact on the quality of my life. There’s a lot of trust in this relationship. Last but not least: I’m working for a great product, which helps me to stay motivated in my job. I know I’m contributing something which really helps companies and people to achieve their goals. I’m in a really happy place right now!
“Storyblok’s working environment helps me to get the best out of myself. The fantastic team inspires and supports me in solving challenges and creating the best possible solution.”
I joined Storyblok in 2021 because it offered a true remote position, showed the salary fork right in the beginning, and for the first 2 months at the job, I was waiting for the honeymoon to be over, for some kind of a catch, or for people to show their true face. But nope, that was the real face: friendly, open, and engaged. Come for the job, stay for the culture and help build the best product on the market.
"I love how people at Storyblok are genuinely friendly - with lots of nice-to-haves, that's such a GREAT-to-have benefit"
Every time I joined a new company I always had a little knot in my stomach as, in the past, there were always unpleasant surprises after the first few weeks into the new role. When I joined Storyblok, it was not different, I was again a bit apprehensive not knowing what could be the surprise this time…And WOW, really WOW, the surprise at Storyblok was that there were no surprises! Everything that was promised to me was delivered and if there were any surprises, they were of the good kind. I have been given full trust from the very beginning and independence to do my best job in my own way. I feel empowered that I can give the best of myself and see how my efforts are appreciated and have an impact. If I had to choose another company, I’d choose Storyblok again and again. In terms of work flexibility and freedom, they are the champions. Love hiking up the growth mountain with our fully-remote teams, independently but never alone
Meet our team
CEO
Dominik is the CEO and co-founder of Storyblok. Before establishing the company in 2017, he built a strong background as a full-stack developer and web performance specialist, working with major agencies. He is also an active contributor to the open-source community and a co-organizer of Stahlstadt.js.
Ask Me About:
- Raising venture capital as a tech company
- Navigating the US Market
- Building a global brand
- Innovations in content management
- Leadership and vision
CTO
Alex is Storyblok’s CTO and co-founder, based in Brazil, where he leads the company’s product development. His entrepreneurial journey began in 2009 when he founded a fitness platform and co-founded an eCommerce platform. In 2017, he and Dominik joined forces to launch Storyblok.
Ask Me About:
- Machine learning in analyzing user behavior
- AI-enhanced accessible UIs
- Leveraging AI to optimize engineering workflows
- How UI/UX design and engineering industry can adapt to AI impact
- AI in decision-making processes
- Next big advancements in AI-driven UI
Chief of Staff
Barbora joined Storyblok as Chief of Staff in 2023, where she leads strategic change and scaling initiatives across the organization. She began her career in B2B SaaS before transitioning into management consulting, investment banking, and venture capital. Barbora has served on Storyblok’s Board since 2020, following her investment in the company’s Series A on behalf of Mubadala Capital. In her free time, she enjoys traveling, spending time outdoors, and reading a good book.
Ask Me About:
- Building and scaling companies with venture capital funding
- Transitioning from venture capitalist to company leader
- Empowering product teams during the scale-up phase
VP of Partners
Barry, the VP of Partners at Storyblok, is passionate about fostering successful partnerships and connecting through technology ecosystems to deliver best-in-class outcomes for customers. He is dedicated to using digital data and technology to create more inclusive and diverse work environments while transforming business models to prioritize customer experiences. Before his current role at Storyblok, Barry worked with a large digital agency in Ireland, where he played a key role in delivering around 100 headless CMS projects as a Storyblok Partner.
Ask Me About:
- Digital transformation and inclusivity
- Enhancing efficiency for agencies
- AI and online responsibility
SVP of Operations
Since February 2020, Lydia has served as Storyblok's SVP of Operations, focusing on finance, workplace management, as well as legal and compliance matters. Her leadership plays a crucial role in sustaining and advancing Storyblok's success and growth. Drawing from her extensive background in finance, FP&A, business consulting, and experience as an authorized signatory, Lydia brings a wealth of knowledge and expertise to her role today.
Ask Me About:
- Financial strategy for startups
- Enhancing operational efficiency in remote work environments
- Building a startup from the ground up
SVP of Sales
Sascha is Storyblok's SVP of Sales, dedicated to promoting top-tier content experience architecture to enterprise businesses. He is passionate about personal development and is deeply committed to aligning his personal mission and vision with his professional journey, actively shaping both as he progresses in life.
Ask Me About:
- Closing sales pipelines effectively
- Securing multi-year contracts in B2B SaaS
- Structuring sales teams for success
- Integrating inbound and outbound sales for an allbound approach
VP of People & Organization
Marisa is Storyblok’s VP of People & Organization. She plays a crucial role in ensuring the company scales successfully by upholding its values and fostering a healthy culture that guides team collaboration. Together with the People team, Marisa is dedicated to creating an outstanding team member experience, empowering everyone to contribute to the stories that Storyblok helps shape. Before joining Storyblok, Marisa held various global and regional Human Resources roles across multiple industries.
Ask Me About:
- Company culture and well-being
- Leading a fully remote global workplace
- Diversity and gender equality in technology
VP of Engineering
Sebastian is Storyblok’s Vice President of Engineering, bringing over a decade of experience as a developer, team builder, and leader. His expertise centers on CMS systems, with a strong focus on security, performance, and usability. Beyond his professional role, Sebastian is passionate about organizing developer community events and never passes up the opportunity for a good cup of coffee.
Ask Me About:
- Balancing innovation and security
- Navigating the AI landscape
- Maximizing the impact of product launches
Chief Marketing Officer
Mark, as CMO of Storyblok, leads the marketing strategy and execution to drive business growth and redefine the CMS category. Recognized as a Top 100 B2B global CMO, he's dedicated to building communities for marketers and developers. With a deep understanding of digital experiences, Mark ensures Storyblok delivers exceptional value. Previously, as CMO of LeanIX, he played a key role in doubling customers in two years and contributing to its successful acquisition by SAP. He has also held senior marketing roles at Nutanix, EMC, Sitecore, and Adobe.
Ask Me About:
- Industry Trends and Future Outlook
- Leadership and Team Building
- Measuring Success
VP of Marketing
Thomas has worked in SaaS marketing since 2014, where he heads the marketing team as VP of Marketing at Storyblok. He is an experienced SaaS marketer, hobby runner, semi-pro photographer, and certified barista.
“Why weigh the location of your employees so highly in your decision-making process?”
Storyblok decided to go fully remote to hire the best talents, give our employees the flexibility of where and when they want to work, giving the reins of finding out the best work and life balance that best suits you, results over hours, and a greater diversity of individuals and talent.
We are always on the lookout for exceptional talents and fun people to work with.
